Jim Kirk

DDB Chicago has gotten its nose underneath the Home Depot tent in a big way. In a major win for the agency, the giant hardware retailer has handed the agency...

Some of the most interesting marketing battles are raging in some of the most unlikely places. Take, for instance, over-the-counter pediatric health-care products--a burgeoning category that has gone from very...

Any brand that reaches 75 years old needs some kind of freshening up. Sears, Roebuck and Co.'s Craftsman is no exception, especially with a brand offering a lifetime guarantee. But...

With the convenience store business rapidly changing, thanks, in part, to a wave of consolidation, Oak Brook-based Clark Retail Enterprises, owner of White Hen Pantry stores and Clark gas stations,...

Reeling from an embarrassing slap on the wrist from longtime client Kraft Foods last week, J. Walter Thompson, Chicago, now faces a fight for its $50 million Miller Genuine Draft...

While the buzz in recent months has been about digital cameras and what changes they may usher in, Eastman Kodak Co. has its sights on digital processing and how it...

Some advertising and marketing moves are no-brainers. Like the one Oak Brook-based Ace Hardware is planning to make. Over the past few years, the hardware cooperative had pushed John Madden...

In a stunning jump to a major competitor, MindShare Media Chicago chief Kathleen Brookbanks moves to Omnicom Group media arm OMD Worldwide as managing director of its Midwest office. Brookbanks,...

There was a Bear sighting in Lincoln Park on Tuesday. Make that two Bears. The Bears were Chicago Bears linebacker Brian Urlacher and running back Anthony Thomas. And both were...

After months of searching for a new Chicago president, Euro RSCG Tatham Partners CEO Gary Epstein is staying within the corporate family to fill his former post. Denis Glennon, an...