Jim Kirk

Would financially troubled United Airlines like to shift its media buying so it is closer to its Elk Grove Township headquarters? The short answer is "yes," and in a perfect...

That sound you'll be hearing pouring out of the beer taps at the renovated Soldier Field next year will be the gurgle of Miller Lite and other Miller products. Behind...

Looking to build what will be a very visible Viacom broadcasting center in the city, sources say that WBBM-Ch. 2 general manager Joe Ahern has identified at least three high-profile...

It's early, but Grimace already may be grimacing. The early results of McDonald's Corp.'s new value strategy have more than a few franchisees grumbling and some McDonald's marketing executives less...

There isn't a Lexmark printer on every desk at Leo Burnett's headquarters at 35 W. Wacker Dr., but there may be soon. It appears that the agency's business-to-business and technology...

With the exception of the nebulous "chairman emeritus" title he will hold at Euro RSCG Tatham Partners until March, Tom McConnaughy is all but gone from Chicago's advertising scene. The...

Nosheen Rathore read the back page of the new Red Streak tabloid and liked the entertainment news and gossip. "I thought it was interesting--the one about Courtney Love's breast implants,"...

While a bankruptcy filing by Clark Retail Enterprises, owner of the Clark gas station, Minit Mart and Wareco brands, won't affect its White Hen units, it did slow down the...

There's a simple rule in marketing: Fish where the fish are. So in the first campaign from the Illinois State Lottery's new advertising agency, DDB Chicago, the lottery is going...

Men shop for furniture and housewares too. At least that's what Crate & Barrel says. And they don't mean just the man who schleps around with his wife-to-be as they...