Ezra Shaw, Getty ImagesJordan Spieth makes birdie on the third green during the final round.
David Cannon, Getty ImagesJames Hahn hits his second shot on the 13th hole.
Ezra Shaw / Getty ImagesRory McIlroy walks off the second green after an eagle putt during the third round.
Ezra Shaw, Getty ImagesJordan Spieth of the United States walks off the fourth tee with his caddie Michael Greller.
David Cannon / Getty ImagesTiger Woods hits his tee shot on the second hole during the final round.
Charlie Riedel, APJustin Rose chips to the 10th hole.
David J. Phillip, APustin Rose holds up his ball after a birdie on the 12th hole.
David J. Phillip, APJordan Spieth waves after being given his green jacket.
Charlie Riedel, APScorekeeper Richard Muns sits under a leaderboard before the first round begins.
Ezra Shaw, Getty ImagesBubba Watson walks off the fourth tee during the first round.
DON EMMERT, AFPGetty ImagesPhil Mickelson hits out of the sand on the seventh hole.
Jamie Squire, Getty ImagesCharley Hoffman walks across the 17th green during the first round.
David Cannon, Getty ImagesJason Day watches his tee shot on the 18th hole.
David J. Phillip / APErnie Els, of South Africa, hits on the first fairway during the fourth round.
BRANT SANDERLIN, TNSTiger Woods hits from the first fairway during the third round of the Masters.
DON EMMERT, AFPGetty ImagesJordan Spieth hugs caddie Michael Greller as he celebrates winning the 79th Masters.
Charlie Riedel, APDustin Johnson reacts after missing a birdie putt on the 10th hole.
David J. Phillip, APJordan Spieth, left, walks over the Nelson Bridge with Billy Horschel during the second round of the Masters golf tournament Friday.
CURTIS COMPTON, TNSTiger Woods hits from the second tee.
Matt Slocum / APA spectator sleeps in her chair at the 18th green before the fourth round.
CURTIS COMPTON, TNSRory McIlroy hits from the second tee.
David J. Phillip, APordan Spieth hits to the 15th green during the second round of the Masters.
Jamie Squire, Getty ImagesTiger Woods of the United States walks on the 17th green.
Ezra Shaw, Getty ImagesJordan Spieth poses with the green jacket after winning the 2015 Masters at Augusta National.
Jamie Squire, Getty ImagesCamilo Villegas putts on the first green during the first round .
Jeff Siner, TNSJustice Taylor places the name plates and ages of Honorary Starters Arnold Palmer, Gary Player and Jack Nicklaus at the first tee box.
DON EMMERT, AFPGetty ImagesJustin Rose lines a putt on the seventh hole.
Ezra Shaw, Getty ImagesPatrons wait near the sixth hole during the third round of the 2015 Masters Tournament at Augusta National Golf Club.
David J. Phillip, APJordan Spieth applauds after winning the Masters.
BRANT SANDERLIN, TNSJordan Spieth and his caddie, Michael Greller, line up his eagle attempt on the second hole.
Matt Slocum, APBubba Watson helps Jordan Spieth put on his green jacket after winning the Masters.
Charlie Riedel, APJustin Rose hits on the eighth fairway during the first round.
Matt Slocum, APJordan Spieth hugs his grandfather Bob after winning the Masters.
CURTIS COMPTON, TNSStanley Baum shows 49 years worth of Masters badges on his hat during the final round.
DON EMMERT, AFPGetty ImagesJordan Spieth watches he tee shot on the 12th hole.
Charlie Riedel, APErnie Els climbs out of a bunker on the 10th hole.
Ezra Shaw, Getty ImagesTiger Woods on the 18th green during the first round of the 2015 Masters.
Charlie Riedel, APUnder threatening skies, Ben Crenshaw waves to spectators after teeing off on the 18th hole.
Andrew Redington, Getty Imagesharon Grenon (right) sits behind the second green after Thomas Bjorn's golf ball came to rest in her lap during the first round.
Charlie Riedel, APTiger Woods reacts after his hit on the fifth fairway.
David Cannon, Getty ImagesJordan Spieth plays a bunker shot on the 10th hole.
David Cannon, Getty ImagesTiger Woods watches his second shot on the first hole.
Jamie Squire, Getty ImagesTiger Woods waves after making a putt on the 13th green.
Chris Carlson, APTiger Woods hits out of a bunker on the 18th hole.
Ezra Shaw, Getty ImagesSang-Moon Bae lines up a putt on the third green during the first round.
Darron Cummings, APCharley Hoffman reacts to his putt on the eighth hole.
David Cannon, Getty ImagesAdam Scott hits his fourth shot on the fifth hole.
Charlie Riedel, APShane Lowry watches his shot out of a bunker on the first hole.
David J. Phillip / APRickie Fowler hits on the first fairway during the fourth round.
Jeff Siner, TNSHonorary starters Arnold Palmer, Jack Nicklaus and Gary Player pose for photographs after each hitting drives from the first tee box to start the 2015 Masters.
Charlie Riedel, APJustin Rose tees off on the ninth hole during the first round.
David Cannon, Getty ImagesJason Day tees off on the 18th hole.
David J. Phillip, APJustin Rose walks over the Nelson Bridge during the first round.
Andrew Redington, Getty ImagesPaul Casey of England smiles as he walks off of the 18th green during the second round.
David J. Phillip, APDanny Willett, left, is congratulated by Russell Henley after Willet's eagle on the eighth hole.
Curtis Compton, TNSTiger Woods hits his second shot to the fourth green during the second round.
CURTIS COMPTON, TNSRickie Fowler and his caddie, Joseph Skovron, watch his shot from the first fairway during the final round of the Masters.
Jamie Squire, Getty ImagesLarry Mize is on the first green during the first round of the 2015 Masters.
Andrew Redington, Getty ImagesTiger Woods walks across the Hogan Bridge with his caddie Joe LaCava during the third round.
Jeff Siner, TNSDustin Johnson on the 18th green during the second round of the Masters.
Jamie Squire, Getty ImagesRory McIlroy reacts to a missed birdie putt on the 11th green.
Ezra Shaw, Getty ImagesPhil Mickelson watches his tee shot on the fourth hole.
Charlie Riedel / APTiger Woods tees off on the first hole during the third round.
Jamie Squire, Getty ImagesCharley Hoffman hits his tee shot on the 18th hole during the first round.
Ezra Shaw, Getty ImagesRory McIlroy walks off the fourth tee during the first round.
BRANT SANDERLIN, TNSTiger Woods swaps clubs with caddie Joe LaCava on the first fairway.
Andrew Redington, Getty ImagesTiger Woods walks on the 18th hole during the first round of the 2015 Masters Tournament at Augusta National Golf Club.
David Cannon, Getty ImagesRory McIlroy and Tiger Woods walk off the 13th tee alongside their caddies J.P. Fitzgerald and Joe LaCava during the final round.
Chris Carlson, APTiger Woods coaxes his ball on the 17th green during the third round of the Masters.
Jamie Squire, Getty ImagesPhil Mickelson watches his tee shot on the fifth hole.
Ezra Shaw, Getty ImagesAmateur Gunn Yang of Korea hits a tee shot on the 18th hole.
Chris Carlson, APMiguel Angel Jimenez checks his notes on the second fairway.
Andrew Redington, Getty ImagesPatrons watch the play during the first round of the 2015 Masters Tournament at Augusta National Golf Club.
David Cannon / Getty ImagesRory McIlroy of Northern Ireland hits his tee shot on the second hole during the final round.
Darron Cummings, APJason Day watches his shot out of a bunker on the 18th hole.
TIMOTHY A. CLARY, AFPGetty ImagesRory McIlroy tees off on the 3rd hole on Sunday.
Andrew Redington / Getty ImagesWebb Simpson hits his tee shot on the second hole during the third round.
David Cannon, Getty ImagesSergio Garcia reacts to a shot on the 15th hole.
David J. Phillip, APPatrick Reed chips out of a bunker on the seventh hole.
Jamie Squire, Getty ImagesRory McIlroy of Northern Ireland hits onto the 12th green during the second round.
Ezra Shaw, Getty ImagesA group plays on the 18th hole during the second round.
Ezra Shaw, Getty ImagesTiger Woods of the United States on the 18th green.
Andrew Redington, Getty ImagesPhil Mickelson takes the flagstick on the eighth green.
Ezra Shaw, Getty ImagesRory McIlroy watches his tee shot on the fourth hole during the first round.
David J. Phillip / APJordan Spieth hits off the first fairway during the fourth round.
David J. Phillip / APSergio Garcia, of Spain, hits on the first fairway during the fourth round.
Curtis Compton, TNSWilliam Porter Payne, Augusta National Golf Club chairman, gives Gary Player a fist pump after his tee shot to begin the tournament.
Charlie Riedel, APPhil Mickelson tips his cap after putting on the 10th hole.
Chris Carlson, APJordan Spieth watches his tee shot on the 14th hole.
Jamie Squire, Getty ImagesCharley Hoffman shakes hands with Brian Harman on the 18th green after finishing with a five-under par 67.
Ezra Shaw, Getty ImagesRyan Moore of the United States hits his tee shot on the 18th hole during the second round.
Curtis Compton, TNSHonorary starter Arnold Palmer, a four-time Masters champion, hits the first tee shot of the tournament.
DON EMMERT, AFPGetty ImagesPhil Mickelson reacts to his shot out of the sand on the seventh hole.
Curtis Compton, TNSHonorary starter Gary Player hits his tee shot to begin the Masters.
Andrew Redington, Getty ImagesJordan Spieth walks to the 18th green.
David Cannon, Getty ImagesTiger Woods reacts to a shot from the pine straw on the ninth hole.
Andrew Redington, Getty ImagesDarren Clarke's caddie James Lane looks over the second green.
Ezra Shaw, Getty ImagesJohn Senden plays a bunker shot.
Charlie Riedel / APDanny Willett watches his tee shot on the first hole during the third round.
Matt Slocum, APTiger Woods hits on the 17th fairway during the first round.
Ezra Shaw, Getty Images
1 of 100
Jordan Spieth makes birdie on the third green during the final round.
ExpandBy Ed Sherman
PUBLISHED: | UPDATED:
Getting your Trinity Audio player ready...
Was it the Jordan Spieth factor?
An estimated 14 million viewers tuned in to CBS to watch Spieth clinch the Masters title Sunday. The 8.7 national rating was up 26 percent over last year when Bubba Watson outlasted Spieth on the final day.
More Top Picks Best Knee Pillows For Pain Relief Without Surgery
There probably was a Tiger Woods bump over the weekend; he didn’t play in 2013. His big round Saturday helped CBS pull a 5.8 rating, up 45 percent from last year.
Woods, though, mostly was a non-factor Sunday, as the focus mainly was on Spieth and runner-ups Phil Mickelson and Justin Rose. The rating also would have been higher with a bit more drama. Spieth held a four-shot lead for most of the back nine.
Clearly, viewers tuned to watch Spieth. The emergence of a new young champion bodes well for golf at a time when Woods is slipping and Mickelson now is 45.
Expect the networks to try to hype a budding Spieth-Rory McIlroy rivalry going into the Players Championship in May and the U.S. Open in June.