Redmoon Theater had a rough debut for its Great Chicago Fire Festival, which has been called everything from a fiasco to a fizzle. But as innovators everywhere know, failure is possible any time you launch something new. Apple, Coke and McDonald’s have had their new-product flops, too. Redmoon says it will try again. And it could, perhaps, be worse:
– Remember the Pippin Apple gaming console? Thought not. That and more in Business Insider’s guide to overhyped duds. ?
– Actually plenty of high-tech products fail, notes Investor Place. ?
– Arch Deluxe with a side of olestra chips? Maybe we’ll skip lunch. 24/7 Wall Street’s worsts. ?
– Bottled water for dogs. Qwikster. And another appearance for New Coke, here in BuzzFeed. ?
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– But seriously, why do most product launches fail? Ask Harvard Business Review. ?