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The

Streamy Awards

, the first ever envelope-opening live streamed award show, is bumping up the amount of honors its doling out this year, the telecast announced on Wednesday.

The more than ten new categories added to the mix this year include the subject areas of gaming and pranks, best comedian on

Vine

, best traditional TV that engages audiences with original online video and social media.

The award ceremony was created to acknowledge the growth and original programming of content on

YouTube

and other online video services.

“The Streamy Awards are about relevance, excellence and diversity,” Streamys Exec Producer Drew Baldwin said. “Our new categories reflect the current state of the industry and embrace the incredible enthusiasm and engagement of the online community.”

Other change-ups for the award ceremony involve letting auds select one nominee in each category. The awards show is also encouraging creators to launch social media campaigns to increase fan engagement.

Submissions for the fourth annual award ceremony are now open until July 27. The Streamy Awards, which pulled in more than seven million live and VOD views last year, will be live streamed again this fall from L.A.

The full list of categories:

Channel, Show, or Series Categories (8)

Animated

Comedy

Companion

Drama

First-Person Series

Non-Fiction or Reality

Indie

International

Subject Categories (12)

Action and Sci-Fi

Beauty

Dance

Kids and Family

Fashion

Food and Cuisine

Gaming

Health and Wellness

News and Current Events

Pranks

Science and Education

Sports

Performance Categories (6)

Actress in a Comedy

Actress in a Drama

Actor in a Comedy

Actor in a Drama

Collaboration

Ensemble Cast

Music Categories (4)

Cover Song

Musical Artist

Original Song

Music Video

Craft Categories (8)

Choreography

Cinematography

Costume Design

Directing

Editing

Original Score

Visual and Special Effects

Writing

Vine Categories (3)

Vine Comedian

Vine Creativity

Viner of the Year

Campaign or Event Categories (3)

Brand Campaign

Live Event

Public Service

Television Categories (1)

Television Series

Audience Choice (2)

Entertainer of the Year

Show of the Year

2014 Variety Media, LLC, a subsidiary of Penske Business Media; Distributed by Tribune Content Agency, LLC