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LOS ANGELES (Reuters) – The CBS broadcast network has sold most of its ad inventory for next February’s Super Bowl, Chief Executive Leslie Moonves said on Wednesday.
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Some 30-second spots have sold for more than $4 million each for the TV broadcast on February 3 of the championship game of the National Football League, Moonves told analysts after the company released its quarterly earnings.
CBS is a unit of CBS Corp.
(Reporting by Lisa Richwine; Editing by Gary Hill)