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player ready...By Christi Parsons
Just when you thought presidential campaigns were all about crass politics, the folks at Obama for America bring a friendly new twist to the idea of getting involved. The Democratic presidential candidate’s new “Match” program works less like the average fundraising drive and more like, well, eHarmony.
Here’s how it works: First, a donor declares a level of commitment to Obama, by choosing a dollar amount for contribution. Then pops up the name and town of the fellow Obama supporter who has agreed to match that donation.
And after the two are matched, they can start an email correspondence and count the many ways they love Obama.
For those who need a little help conceptualizing, the Obama solicitation comes with little chubby stick figures to help explain.