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Some fans–lots–complain that it’s always a bad game and swear they’re not going to watch, and then they stock up on beer and chips and guacamole, turn on the TV and watch, hundreds of millions of them.

The Super Bowl matters. No matter what anybody says, it matters. And no matter what anybody says, it is good.

Oftentimes the games have turned out to be bad, but the event itself is fascinating. It’s our biggest, flashiest sports spectacular, but it’s more than sports. It has the football with its championship trophy named for Vince Lombardi to appeal to the serious fan, but it also has a kind of Hollywood glitter to appeal to people who haven’t watched a game all season.

And that’s good. In today’s world, it borders on being phenomenal, that something so innocent could bind and spellbind us for a while.