William Neikirk

When is up down and down up? Practically all the time in business and economics. In physics, every reaction causes an equal, opposite reaction, and the same is true in...

When I get in trouble with the law, I want the Hazelwood jury to hear my case. No doubt Michael Milken is ready to change the site of his trial...

They tell me that capitalism is triumphant over all the world, and that seems true, but let`s not endue an economic system with transcendent qualities it does not have, even...

Marketing is everything. In Switzerland, smokers soon will be able to buy a ''Gorbatchow'' cigarette, blending Soviet and American tobaccos. As best we can determine, the Soviet leader has not...

Simplesse is the perfect American product. It tastes like gourmet ice cream but contains no fat. Presumably you can eat to your heart`s content and not gain a pound. It...

Amid the gloom of consumer price increases, interest rate hikes, trade deficits and recession fears, there came across my desk the uplifting news that America has at least one product...

The fall of the House of Drexel surprised a lot of people, but many of us weren`t so shocked. We knew something like this was coming, because it has been...

Zero inflation. That`s a funny term, sort of like negative growth, pro-active and other puzzling phrases that emanate from the world of economics and business. But it has that ring,...

Mary, Mary, quite contrary, How does your garden grow? Believe it or not, you can still find genuine, God-fearing isolationists right here in the Midwest. They are rarer than they...

Life produces many excuses. I`m sick when I`m really not. I`m on the phone when I don`t want to talk to the caller. I lost your records because my computer...