Drew Harwell – Page 2

Signage marks the gateway into the Trump Taj Mahal Casino and Hotel in Atlantic City, N.J., in 2007.

Inside the rocky relationship of billionaires Trump and Icahn

June 10, 2018 at 3:32 p.m.

As Donald Trump hunted for a deal that would help him keep part of the bankrupt Atlantic City casino empire he'd built, fellow Queens-born billionaire Carl Icahn mounted an aggressive...

Netflix is coming for your kids

June 29, 2019 at 5:49 a.m.

When MGA Entertainment, the world's largest private toy company, premiered its newest kids' show about a teen-girl team of super spies, it skipped Saturday morning TV and staged a splashy...

The creepy, inescapable advertisements that could define virtual reality

June 11, 2018 at 4:05 a.m.

When cookie giant Oreo wanted to promote its latest flavors, its marketing heads decided to spice up its traditional TV ads with something not just new, but otherworldly: A virtual-reality-style...

Monster Beverage sued Li Chih, owner and overseer of a niche online forum called MonsterFishKeepers, for trademark infringement. Chih enlisted the help of law students at Suffolk University and won.

These students took on one of America’s top trademark bullies — and won

June 11, 2018 at 4:44 a.m.

In 2012, Li Chih, owner and overseer of a niche online forum called MonsterFishKeepers, filed for a trademark so he could sell logo T-shirts to other aquarium-owning hobbyists who enjoy...

How ‘House Hunters’ became the most unstoppable juggernaut on TV

June 9, 2018 at 3:47 a.m.

In this age of "peak TV," when hundreds of intricate and high-quality shows must fight for survival, the success of a milquetoast show like "House Hunters" barely makes sense: The...

Thanksgiving marketing hits the Web, awkwardly

June 16, 2018 at 10:47 a.m.

"Oh my gosh, so many people seem to have a gluten intolerance these days," Martha Stewart said Wednesday to 4,000 viewers on her Facebook livestream, as she mixed crust in...

Amid a decade-long plunge for sodas, and slowdowns for diet and vitamin-enhanced blends, bubbly water has risen swiftly to become one of America's fastest-growing drinks.

How something as tasteless as seltzer water won America’s heart

June 16, 2018 at 4:39 p.m.

For years, Americans saw carbonated water as an unnecessarily pricey European extravagance. The leading brand, Perrier, streams from a spring in southern France, often destined for the kinds of upscale...

The real reason General Mills will cut fake flavors from cereals like Trix and Lucky Charms

June 1, 2019 at 4:03 a.m.

Breakfast behemoth General Mills, maker of Trix, Reese's Puffs and Lucky Charms, said Monday it plans to remove artificial colors and flavors from its cereals by 2017, becoming the latest...

With 43,945 sandwich shops in 110 countries, Subway has become the world's most ubiquitous restaurant chain, posting armies of "sandwich artists" in more American outposts than McDonald's and Starbucks combined.

The rise and fall of Subway, the world’s biggest food chain

June 16, 2018 at 5:31 p.m.

With 43,945 sandwich shops in 110 countries, Subway has become the world's most ubiquitous restaurant chain, posting armies of "sandwich artists" in more American outposts than McDonald's and Starbucks combined....

Gay rights advocate Vin Testa waves a rainbow flag in front of the Supreme Court in Washington. Thousands of businesses, religious groups, advocacy organizations and politicians who are filing legal briefs at the Supreme Court in support of gay marriage.

The Supreme Court is hearing from an unexpected champion of same-sex marriage: Corporate America

June 15, 2018 at 8:04 p.m.

When the Supreme Court this month hears arguments over whether gay and lesbian couples can marry in all 50 states, one audience will be paying especially close attention: American businesses,...

All Stories